Voices
979 THE BEAT Hooks Up Dallas With Exclusive Kehlani Tickets All Weekend Long! If you’re a fan of Kehlani and you’ve been waiting for your chance to see one of R&B’s biggest stars live, then 979 THE BEAT has the hookup! The number one station in Dallas is giving listeners an exclusive opportunity to win […]
The Snow Bunny Chronicles is the kind of independent movie that reminds people why indie films still matter. Directed by GuGu Michaels and featuring a strong performance from Randy Green, the film delivers a raw, creative energy that feels authentic from beginning to end. Both of these Actors are Dallas staples and was at the […]
Wiz Khalifa is set to perform a massive Memorial Day weekend concert in Dallas, with radio station 97.9 The Beat giving away exclusive tickets.
Gas prices soar in Dallas-Fort Worth due to rising crude oil costs, summer travel demand, and refinery maintenance.
This Sunday at 5PM, 97.9 The Beat is turning up the love, appreciation, and celebration for all the amazing mothers out there with a special Mother’s Day edition of Reunion Radio. For two full hours, Big Bink, TDK, DJ Teaze, Shani Scott, Slick Nick, and Jack Fraust come together to honor the women who helped […]
Reunion Radio tackles tough topics like masculinity, mental health, and relationships with honesty and expert insight, creating a vital dialogue.
Mothers Day 2026!!!!! Growing up there were certain songs that just hit different!!!!!!!!!!!!!! Here are some timeless songs that always stand out on Mother’s Day — songs that celebrate love, sacrifice, strength, and the bond between mothers and their children. Classic Mother’s Day Songs R&B Favorites Gospel & Inspirational Country & Pop Favorites Songs That […]
97.9 THE BEAT AND MAGIC 94.5 / Urban One continues to show its commitment to our community through events like our “One Family Expo,” a powerful gathering designed to connect people with real resources that can change lives. More than just an event, the expo serves as a bridge between the community and essential services, […]
BigXthaPlug has quickly become one of the most talked-about success stories to come out of Dallas in recent years, building a movement that feels both authentic and undeniable. With his deep voice, commanding presence, and unapologetic Southern style, he’s carved out a lane that reflects the streets, culture, and energy of DFW. What separates BigXthaPlug […]
In the heart of North Dallas, a new fitness movement is taking shape at Roy Jones Boxing and Fitness Gym. More than just a place to break a sweat, this gym is quickly becoming a hub for total wellness—bringing together boxing fundamentals, personalized fitness, and a deeper understanding of the body. Inspired by the legendary […]
Dallas has long been a powerhouse for culture, style, and sound—and when it comes to hip-hop and R&B, the city’s legacy runs deep. From soulful pioneers to street-certified legends, the DFW has produced artists who’ve shaped music locally and nationally. At the top of the list, you’ve got Erykah Badu, the queen of neo-soul whose […]
This weekend, the buzz across the Metroplex is all about Paul Wall pulling up to Reunion Radio, the hottest weekend show in Dallas–Fort Worth, airing Sunday at 5PM on 97.9 The Beat. Known for keeping it real and representing the South with pride, Paul Wall sits down with DJ Big Bink, Shani Scott, and Jack […]