NBA

Follow The Beat On Twitter:  Sign Up For Our Newsletter! Leave it up to new generation NBA icon Lebron James, to take advantage of his platform and power. Calling out the press for not keeping “that same energy” with Kyrie Irvin questions, and not with the Jerry Jones picture that resurfaced across the internet. Lebron […]

Just when the basketball world was ready to give up on the Mavs, they brought the W back home to the AAC last night defeating the Phoenix Suns 103-94! Check out some of our favorite highlights from the game! Jalen Brunson Brunson getting it in before the game! then applying pressure DURING the game! Luka […]

Last night the Dallas Mavericks advanced in the playoffs for the first time since 2011! Check out the timeline of events leading up to the big win! 1. Mavs getting hype before the game ! 2. Luka signing his autograph on the back of a Jazz T-shirt! LOL! 3. The Brunson Burner on Fire! 4. […]

Did you hear Shaquille O’Neal is in the DFW this week making rounds? He came down to visit St. Philip’s School for their Destiny Award luncheon today alongside former Dallas Mavericks coach Avery Johnson! What one lucky family in Grapevine didn’t know, was that he was also coming to see them and gift something special […]

We know Drake is the big actor/artist of the decade/label owner and now it looks like we can add “basketball player” to his list of hats. Video went viral yesterday of ‘October’s Very Own’ going 1-on-1 against the now Miami Heat’s Kyle Lowry at FTX Arena. Of course the two got super cool when Drake […]

It seemed like the world stopped when we lost Kobe Bryant. Almost a year and a half later, and it still feels confusing that his life is no longer here. Generously, ABC had a debut special last night, August 18th, just for the Black Mamba titled ‘Superstar’. During the documentary, fans get an inside look […]

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Text DFW to 24042 to join 97.9 The Beat’s mobile club for exclusive news (Terms & Conditions). Follow The Beat On Twitter:  Press conference gone left alert. After losing to the Dallas Mavericks in scrimmage game. Another energy left the locker room on behalf of the culture. Check out Lebron James using his platform to express the urgent need […]

Text DFW to 24042 to join 97.9 The Beat’s mobile club for exclusive news (Terms & Conditions Follow The Beat On Twitter:  Looks like the Memphis Superstar Young Dolph has made his neighbors break their lease. Due to his “baller” ish ways. No new album on the way, but you can expect to see more splurging and urging. The […]

Follow The Beat On Twitter:  The true J Cole break down of “Middle Child” can and should be viewed like this. The knowledge is like bars for break fest. Press play to see why 21 Savage is portrayed as the little brother. While the older brother is having a meeting for lunch. This bar alone […]

At a media appearance, LeBron said how he expects neither the Cavs or the Warriors will want an invite to the White House! Follow The Beat On Twitter:  Sign Up For Our Newsletter!  The Latest: