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Follow The Beat On Twitter:  Sign Up For Our Newsletter! Well they say the apple doesn’t fall far from the tree. Check out the vibes brought to you  by a new generation, of legacy. Shaq’s son Shaqir is here for a long time and a good time, based off his most recent Air Jordan dunk […]

Follow The Beat On Twitter: This is why you don’t buy J’s from yo momma and nem… According to Fox 5 News DC, 400 pairs of FAKE Air Jordans just got seized by Customs in route to Virginia. Bruh 🤦🏾‍♂️ -Farlin Ave (@farlinave) Sign Up For Our Newsletter! More News: Kevin Gates Finally Released From Prison, […]

Frank Cooker, Jordan brand employee has sneakerheads everywhere goin’ nuts with this surprise he just showed the world!  How about special edition, #BLM inspired Air Jordan 1’s with #BLACKLIVESMATTER printed right on the ankle straps? Aside from his photo caption “and so does standing up for peace , harmony , equality and justice for ALL,” […]

LJ, Headkrack's progeny, is back with more of the most important news for sneaker heads.

While we still don’t know if the sequel will see the light of day, the original Space Jam is set to hit theaters for its 20th anniversary. Fathom Events recently announced that it will re-release the classic 1996 film in over 450 U.S. theaters for two days. The film — which was Michael Jordan‘s introduction to acting — starred […]

Drake sure knows how to celebrate. He’s been running the rap game since So Far Gone‘s release in 2009, and Drizzy’s finally got his first No.…

News & Gossip

Hampton University, the historically Black college founded in 1868 in Virginia, made history recently as the first HBCU with a Division I lacrosse team.

Despite winning the Championship last season, it’s safe to say Steph Curry may be have this season on lock, too.

With rumors swirling about Drake and Future’s mixtape, Drizzy plans to feed the streets in a different way tomorrow. Saturday, September 12 marks the first Jordan Brand…

Antonio Maurice Boykin, a 15-year-old boy from Jacksonville, is being charged as an adult for attempted murder, and it’s all over a pair of Jordans. Complex reports:…

  The greatest basketball player in NBA History turns 52 today! Brooklyn’s own Michael “Jeffrey” Jordan is still one of today’s most marketable athletes and…

Release Date: 5/23/2014Price: $170 An OG colorway of the Air Jordan VI is set to make a return this weekend in the form of the “Carmine” colorway,…