EAT GREEDY IS NOT JUST A SLOGAN. . .IT’S A WAY OF LIFE. . .
Big Chief a.k.a. Don Chief, was born and raised in the rough West Dallas, Texas Rupert Circle housing projects. He was surrounded by drugs, gang violence and poverty, but at the young age of eight Chief decided to channel his energy and turn his environment into the subject of his songs. Big Chief’s first performance took place in elementary school and after being well received by his peers his hunger to perfect his craft intensified. At fifteen, Chief pressed his first record entitled “Exotic Games” which allowed him to collaborate with other local MC’s and later become a member of the Stoney Crooks Clique. Big Chief was beginning to experience limited success but he quickly encountered serious adversity when he approached rap as a career. Ignoring the substance of his lyrics, his story telling ability and his catchy hooks many critics disliked Chief’s distinct voice and relaxed cadence and due to the fact that Houston was already a staple of Southern music several industry executives overlooked Big Chief simply because he was from Dallas.
After years of meeting roadblocks and obstacles, Big Chief decided not to be denied and to take matters into his own hands. He began to record and press album after album creating a catalogue of street classics themed the Eat Greedy Volumes. Through Chief’s persistence, consistency and talent he built his own buzz along with a significant reputation within the music community across the Dallas Fort Worth, Texas (DFW) area. The byproduct of Big Chief refusing to have his destiny denied was the engineering of a movement that has not only become the theme of his career but also the theme of his life… the Eat Greedy movement.
Today, Big Chief’s buzz and grind precede him. His reputation for the creation of instant street classics such as “When U Gone Let Me?”, “Used To It”, and “My Swagg” has created strong street anticipation for his next album in the series of Eat Greedy Volumes. The smash hit “My Swagg” ft. Jim Jones debuted at #5 on Billboard Magazine’s Bubbling Under R&B/Hip-Hop Singles Chart. More importantly, it debuted at #91 on Billboard’s Hot 100 R&B/Hip-Hop Singles Chart.The hit single, “Nate Dogg” featuring Rick Ross, also gained widespread recognition and airplay. Don Chief’s music now spans far outside of the DFW area into the under belly of cities like Houston, Austin, San Antonio, Miami, Atlanta, Memphis, Oklahoma City, Tulsa, Indianapolis, Cleveland, St. Louis, Shreveport, Philadelphia and New York to name a few.
Chief’s persistence has not gone unnoticed by those in the national music community. He has been co-signed by most who become familiar with his music and his grind converting them all into Eat Greedy Boys and Girls along the way from artists, DJ’s, producers and program directors like Jim Jones, Lil Boosie, DJ Michael “5000” Watts, DJ Smallz, DJ Greg Street, DJ Drop, Rick Ross, DJ Bay Bay, DJ Hollywood, TJ of TJ’s DJ’s, Tony Neal of The Core DJ’s, The J.U.S.T.I.C.E. League, and Skip Cheatum to industry magazines like The Fader (Issue #56), Ozone Magazine (Patiently Waiting), and Connect Magazine (Cover Story). Most importantly, though, Big Chief is endorsed by the streets that made him.
Big Chief’s music, grind, and stride exemplify his Eat Greedy movement to the fullest and prove that in a climate of perpetrators, one hit wonders and actors that there are still those who represent the Southern streets.
Source: Facebook.com
