Oh how time flies! A quarter-century has already passed since Michael Jordan first laced up a pair of his now legendary sneaker, the Air Jordan. With that said, Nike announced that His Airness’ 25th anniversary edition is scheduled for release nationwide on February 13th, 2010.
The 2010s feature a unique transparent thermoplastic urethane window, shaped as a basketball that provides the feet extra flexibility. “[Jordan] said, ‘Wouldn’t it be great to see into the shoe, but not see everything,” said Tinker Hatfield, vice president of Special Projects/Design for Nike, about the TPU window.
The sneaker was also designed with a hinged light-weight toe layer which adds strength to the sneaker without losing flexibility. These latest Air Jordan will come in the Chicago Bulls colorways.
Air Jordan 2010
Jordan announced Miami Heat guard Dwayne Wade would be the first to debut the 25th anniversary edition at the All-Star Weekend in Dallas this February. Flash is Brand Jordan’s newest member after inking the guard to an endorsement deal.
”The celebration of the Air Jordan 2010 and our 25th anniversary are the pinnacle of a year full of milestones for me,” said Jordan in a statement.
Check out what Hatfield and Mark Smith, creative director for the Jordan Brand, had to say about the design and significance of the 25th anniversary Air Jordan.