Diddy's Bad Boy Entertainment Inks A New Deal With Epic Records

Puffy’s Bad Boy Entertainment is teaming up with Epic Records for an exclusive partnership.

Bad Boy will be receiving a little help from Epic’s team on the marketing, promotional, and sales side. Epic Records will also assist Diddy by managing the marketing behind Bad Boy artists.

According to Billboard, Epic Records will distribute Puffy’s forthcoming new albums. In a statement, Epic CEO L.A. Reid stated:

“Today, of course, Puffy is truly in a league all his own, continuing to influence culture and ignite musical revolutions time and time again. He’s a true innovator and I could not be more excited to join forces once again.”

You can catch the million dollar mogul at this year’s BET Hip-Hop Awards, which airs on October 13.

SOURCE: Billboard | PHOTO CREDIT: Getty

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P. Diddy's Transformation Over The Years

P Diddy and Biggie Smalls at the 1995 Source Awards

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1. Diddy and the one and only Biggie Smalls in 1995.

p. diddy & Andre Harrell at urban aid party

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2. Diddy all laughs next to Andre Harrell.

Diddy and Mase at 11th Annual Nickelodeon's Kids Choice Awards

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3. Diddy and Mase at the 11th Annual Nickelodeon Kids Choice Awards in 1997.

Diddy and Biggie Smalls at The 11th Annual Soul Train Music Awards

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4. Diddy and B.I.G.

P. Diddy - The 3rd Annual Soul Train Lady of Soul Awards

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5. Diddy flaunting his bling in 1997.

P. Diddy - Grand Opening of Sean Comb's 'Justin's Restaurant'

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6. Diddy in a baggy suit.

P. Diddy - 8th Annual Billboard Music Awards

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7. Diddy in camouflage.

Diddy at Arista Records Pre-Grammy Party

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8. Old school Diddy.

Sean Combs & Tyra Banks - vh1 fashion awards

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9. Diddy shining next to Tyra Banks.

Puff Daddy, Lil Kim - 'Interview Magizine 30th Anniversary Presents David LaChapelle's

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10. The super throwback of Diddy and Lil Kim.

2004 CFDA Fashion Awards - Arrivals - Diddy

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11. Bow tie Diddy.

2004 Olympic Torch Relay - Sean 'P. Diddy' Combs in Queens

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12. Diddy and the kids back in '04.

MTV Video Music Awards 2004 - Arrivals P. DIddy

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13. Mowhawk Diddy in '04.

Evening For The National Underground Railroad Freedom - Diddy

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14. Diddy maxin' and relaxin' in all white in 2005.

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15. Diddy with the shiny puffer vest on.

Diddy - Timestalks Hosts New York Screening of 'A Raisin in the Sun'

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16. Diddy in all black everything back in '08.

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17. Diddy nurturing his baby, Sean John, in 2008.

Sean Combs Celebrates His October 2008 L'Uomo Vogue Music Issue...

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18. Diddy cleans up nice.

Sean 'Diddy' Combs Celebrates CIROC Last Train To Paris Promo Tour

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19. Diddy, the king of branding.

SXSW Interview: Sean 'Diddy' Combs - 2014 SXSW Music, Film + Interactive

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20. Calm Diddy Combs.

Diddy Hosts Deleon Tequila Launch Party At Vanquish

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21. Diddy with Dem Boyz.

Sean 'Diddy' Combs Delivers Commencement Address at Howard University

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22. Diddy gets his inspirational speech on at Howard University last year.

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23. Diddy, the family man.

Stars Attend Mayweather vs. Pacquiao Fight at MGM Grand Hotel, Pre-fight parties in Las Vegas

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24. Old school Diddy was a ladies man, but Cassie got 2015 Diddy locked down.

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25 of 25

25. Diddy still looking good in 2015.

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P. Diddy's Transformation Over The Years

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Diddy’s Bad Boy Entertainment Inks A New Deal With Epic Records was originally published on globalgrind.com