TheBeatDFW – 97.9 The Beat

Funnyman Rickey Smiley is known for making millions laugh.   As a much loved comedian, television host, and top rated nationally syndicated radio personality, Smiley has earned a reputation for delivering audience pleasing performances onstage or off.   With the distinct ability to take everyday observations and skillfully create comedic gold, Smiley… Read More

Mel the Mack, born in Mobile, Alabama started his radio career in 1990 at WBLX in Mobile, Alabama. He worked as an Mix DJ and Radio Personality holding down night shift from 6-10pm. In 2000 he relocated to Dallas, Texas which is where he started working with Service Broadcasting and… Read More

Courageous Woman, Dancer, Entrepreneur, Motivator, Radio Chic, Friend… Ebony Steele

Ebony is definitely not shy. She is a strong, vivacious woman with an instinctive affinity for the spotlight—a gift she has shared as a dancer, a model, host and currently a National Radio Personality. When… Read More

Biography of Veda “Veda Loca” Emery “If there is no struggle, there is no progress.” -Frederick Douglas, 1857 If you ask where she was born, she'll say, “Pick somewhere!” If you ask how old she is, she'll ask, “How old do you want me to be?”… Read More

The Artist A Bronx NY native, Headkrack has the makings of a major hip-hop talent with the persona, breath control and credentials to back it up. He has appeared in and won many underground hip-hop battles across the country, such as, Scribble Jam and… Read More

97.9 The Beat’s newest jock J Kruz defines “swag.” Speaking three languages and thriving as world-traveler, recording artist and radio personality, J Kruz brings an unparalleled persona to Dallas-Ft. Worth. Born in New York and raised in Pittsburgh, Kruz, who was voted ‘Top Talent’ in the Steel City three years… Read More

Rocky Turner (DJ Rock-T)

Rocky began his professional career as a baseball player in the New York Mets Organization. He played 4 years of professional baseball before making the transition into broadcasting. He began his broadcasting career for KKDA – K104fm in Dallas / Ft.Worth. For… Read More

Gary, a 12-year veteran in the radio industry, delivers up a style that keeps listeners waiting for more. He began his career at KJMZ 100.3 in Dallas, one of the top markets in the nation, a feat that is virtually unheard of for a newcomer. What started as a frequent… Read More

Dj Big Bink was  Born and raised by a single mother of four on the south side of Chicago, and believes that hip hop is a way of life. Big Bink started DJ’ing  in Chicago doing basement and block parties, but began to DJ and promote parties while… Read More

Known as the People’s Host, DJ Kayotik

Where can you find DJ Kayotik? Opening for Drake in Dallas, TX, Miller Lite Lounge at Cowboys
Stadium, Resident VJ/DJ at the #1 Club in Texas – Beamer Night Club. Performing in front
of thousands at the Dallas Cowboys home games, performing at the… Read More

What’s up everybody? I’m from Ft. Worth a.k.a Funkytown Texas! I went to the University of Texas at Arlington and received my degree in Broadcast Management with a minor in Business. While in school I had my own radio show on the weekends. I soon received an internship at 97.9… Read More

With a coast-to-coast radio, voice-over, television, comedic, and recording career spanning more than 20 years, Russ Parr's resume reads like an Academy Award nomination! Russ is best known as the hilarious Host of the top-rated, nationally syndicated Russ Parr Morning Show, heard weekdays by millions of listeners in more than… Read More

Normally it takes lots of life experience to understand what your niche is and what career path you want to take. From an early age, M-Squared knew that music was a passion and a certain career goal of his. Exactly what role he would… Read More

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